Do You Clean House? Your Internet Marketing House, That Is.

Are you guilty of building and building your online empires, but forget to stop now and then to clean house and do a little remodeling? I'm not just talking about making your website pretty (although, a makeover sometimes can do wonders if there is smart marketing behind it)...but really looking at your business and shaving off the unnecessary extras and improving upon what is working.

With Internet marketing, more is not necessarily better. You can’t continue to add new sites without taking care of the old ones too. In honor of spring I’ve got a few business spring cleaning tips for you today.

- If you’ve got a website that is nagging you and it just doesn’t seem to fit into your overall business plan; sell it! Get it off your plate, so it stops nagging at you to work on it.

- How long has it been since you’ve dusted off your autoresponder? Go through each of your autoresponder messages and make sure your offers and information are current. Test out some new offers in place of outdated, non-performing ones. Rework or add a few messages to your sequence to give your customers more.

- Add tracking links to your website, emails, etc. to determine which programs and offers perform well. Trash the ones that aren’t converting well and replace them with ones that are.

- Remodel and upgrade your current products. Make what’s good even better! Adding to your products with new and updated information will result in your customers being even more satisfied and also gives you reason to increase your pricing. Can’t argue with more money, can you? :-)

- If you’re in need of some changes in big areas like traffic or SEO, take the time to study and implement changes little by little. Rome wasn’t built in a day, remember?